Posted 2 years ago

CultureMASH YPO - a #socialgood initiative

Posted 2 years ago

Commercial Production

Here is a sampling of several commercials I have worked on as production specialist at the Media Group @ Michael’s.

Testimonial commercials for R.D. Holder Oil Company

Pirate’s Cove condominium community

Optical Fashions

Posted 2 years ago

Case Study: SCORE Promotional Video

The Media Group produced this video for the Dayton chapter of SCORE in 2009. SCORE is a non-profit organization that provides free advice and counseling to small businesses and potential entrepreneurs. The goal of the video was to explain what SCORE is to potential clients, volunteers and sponsors. To tell the story, we used testimonials from a SCORE advisor and a past client.

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Posted 2 years ago

Case Study: Online Marketing for Michael’s Salon

This video was produced in early April 2010 to present the online marketing efforts of Michael’s Salon to other salon owners from across the country.

Michael’s How To videos were an effort to create compelling content for our in-salon waiting area kiosk, and online on Michael’s Beauty Blog. The stats presented in the video were from early April. Currently Michael’s YouTube channel has over 102,000 views.

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Posted 2 years ago

I am convinced that in order for us to create something, we need to start creating.

-Paulo Freire, with Myles Horton We Make the Road by Walking: Conversations on Education and Social Change

Freire continues:

We cannot wait to create tomorrow, but we have to start creating. I am sure that in trying to create something inside of history we have to begin to have some dreams. If you don’t have any kind of dream I am sure that it’s impossible to create something.

What do you create?

By the way, I am not in either fields of education or social change. But We Make the Road by Walking has captured my attention, I can’t put it down. It’s about the human experience, which we can all relate to… well, as long as you are human ;)